Results
"In the past we relied on the standard reply card to glean names of prospective students. Most of the time it would take four to six days to receive the reply in the mail. The information would then be processed and routed to one of our recruiters across the country. With all of this, it may have taken two weeks for the student to hear back from us. Now, with Weatherall's 365Inquiry recruiters are able to follow up with students within the hour. We are able to talk to students when their initial interest in our college is at its peak."
Matthew Cox, Dean of Admissions
Millsaps College
"Mississippi University for Women's name has increasingly presented some
recruiting challenges for our co-ed institution. We've come to realize that we must do all we can to maximize our recruiting efforts. We hired Weatherall to assist us with a more progressive and interactive program. Since we began working with Weatherall in 2006, we have seen an increase of over 750 percent in bought name responses. We also saw a seven percent increase in freshman enrollment this fall. We believe that the personalized approach developed by Weatherall has really made us stand out to prospective students."
Cassie Derden, Director of Admissions
Mississippi University for Women
“Before we started working with Weatherall, we had minimal direct mail recruiting. We did not have the manpower to put anything together other than a basic letter. Once we started, we immediately noticed more e-mail and phone traffic, especially the days following mail drops. This year EMCC enrollment is up 8%. We certainly feel Weatherall is part of our success.”
Michael Black, East Mississippi Community College
Recruiting Director for the Golden Triangle Campus